Who Are We?

Welcome to Betterplace — a vision born from purpose and passion. My name is Anirudh Atrish, and Betterplace is more than just a project to me — it is a lifelong dream. After serving in a senior leadership role as an Assistant General Manager, I made the bold decision to step away from my corporate career for six months to fully dedicate myself to this mission. For next six months, I immersed myself in nurturing and shaping this idea, and today, I am proud to present Betterplace to the world. In March, I rejoined the fast-paced corporate world to strategically support this initiative — ensuring Betterplace has the resources it needs to thrive and scale. This endeavor is a reflection of my deepest ambition: to build a world where humans and nature coexist in harmony. At Betterplace, we champion nature conservation, animal welfare, clean energy, and human upliftment. Our vision is a future powered by sustainability — where clean energy drives progress, and there's room for everyone: nature, animals, and humanity.

Together, we can create a better place — for all.